Black Belt Recruiting is a well-known network marketing training course by industry legend Mike Dillard.
This review is trying to establish the value this course holds for MLM distributors who try to build their business the best, most efficient way.
The first question that comes to mind when thinking about how to sponsor more people in network marketing is: “how can I sponsor more reps without hard selling?”
Black Belt Recruiting focuses on the concept of attraction marketing and how someone can use this to build their business like an expert.
This remarkable task gave Mike Dillard the chance to work again with Mark Wieser, one of the first people he learned about network marketing from when he was just starting in this industry.
The actual product was launched as a 6 CD pack with a brochure and it includes the training course and the most important principles of recruiting.
Mike and Mark say this is a whole new approach to sponsoring…
It relies heavily on the psychology of how crowds react to leadership.
If you want to become a leader, you need to make yourself visible and accessible to prospects.
It is known that people are drawn to those whom they perceive as having more or at least just as much personal value as themselves. The best way to become that person is obviously to increase your value by increasing your level of knowledge and experience.
One other important factor is to not become emotionally involved when conducting the dialogue with a prospect.
However hard that may seem for us as emotional beings, this kind of detachment will protect us from taking the blame for the inevitable instances of rejection.
Don’t overwhelm your prospects with information, that might just scare them away!
Black Belt Recruiting is about being confident and composed, to the point where you will be less concerned about the conclusion of your talks with prospects than they are.
Another issue addressed in this course is how to deal with objections. Talking to people, curious or skeptical, can be difficult when they ask all kinds of questions.
Which is almost always…
Odd as it may seem, experts have a number of typical answers they can give when carrying out a prospecting dialogue. They can differ depending on the counterpart, but not significantly.
Mike actually confessed that the first time he was trying to talk to prospects on the phone using these persuasive answers, he had them written on paper all around him!
You need to have prospecting conversations with people over and over again and to learn from them in order to develop the necessary skills.
Also, learn from the best but don’t neglect cultivating your personal style. Don’t forget that YOU are the one who should come across as the expert so you can’t afford to get yourself cornered.
For this reason, YOU should be the one asking the questions.
As for those who don’t want to hear what you have to say, forget them and move on to the next person who might well be interested in the teachings and opportunities you provide.
You can’t twist people’s arms to become prosperous network marketing leaders, so your best choice is to position yourself as a leader and let those who are interested come to you instead.
That’s what black belt recruiting comes down to!