ClickBank was founded in 1998 as a network of affiliate Internet marketers and product/service advertisers that offers very comprehensive informative and practical content from e-books and software tools to membership packages and subscription offers. Market studies indicate that there are around 100,000 affiliates actively working on ClickBank at the moment with more than 12,000 of publishers promoting digital products. So far, on the entire electronic market, ClickBank has so far been the most visited business in the world. The 20,000 of daily processed orders in fact convert into a million profit per twenty-four hours.
The successful business model that generates such huge profits to ClickBank relies on a formula that brings together more special product publishers, Internet affiliates, home business owners and consumers. The system is advantageous for product publishers that sell intellectual property through the network, for advertisers who get to promote their products worldwide for very affordable commissions and for consumers who can benefit of the chance to shop for products that are not available with regular shopping channels. ClickBank is the intermediary or the link between these three groups offering the guarantee of transactions transparency, secure operation platforms and top quality anti-fraud protection.
Each of the above mentioned groups receive specific assistance and support from ClickBank. A great plus for the network here is its rather closed nature, meaning that permanent development is not carried out at the expense of the customer, and most of all, it does not become the responsibility of the client. While with other programs, an affiliate would have to bring other vendors in order to augment the system, ClickBank does not impose any such obligations. The network makes profit only from the commissions resulting from sales, which once again points out to the extensive transaction rate conducted in this model.
For consumers, ClickBank represents the chance to purchase all sorts of specialized products and services available with niches only and usually absent from regular retail stores and shops. The variety of products is incredible, the transactions have all the safety expected level and the entire system incorporates only user and consumer-friendly features in all respects. Last but not least, extra money making opportunities are provided by ClickBank to affiliates and home business owners that add products and services from the network on their home page. The most advantageous of commissions here are up to 75% of the sales but more money can come out of referring publishers and affiliates to ClickBank.